EXPERIENTIAL - RAY-BAN
EXPERIENTIAL - RAY-BAN
Project Focus
CREATIVE DIRECTION
RESEARCH & IDEATION
STORE DESIGN
Ray-Ban Experiential Store design
Stuart ideated and designed two Ray-Ban stores, at the Grove and in Austin Texas. Additionally, he designed interior and exterior experiential activations for the Ray-Ban flagship store in New York’s premier shopping destination Soho.
At the Grove working alongside Luxottica’s retail team we created a engaging and exciting Ray- Ban store at the grove in LA. Utilizing the superior quality lenses provided by Luxottica we placed over 6000 hi-quality Ray-Ban lenses to an inverted wave shape ceiling treatment. As soon as the consumer sets foot in the store they are greeted with thousands of lenses reflecting back at them.